YouTube Algorithm Hacks: 7 Tips for Growing Your YouTube Channel That ACTUALLY WORK

If there’s one thing, that’s frustrating about YouTube, it’s that it’s constantly changing, especially when it comes to the algorithm. It feels like you can release a video this week and it just crushes and then a week later you put out a better video and it falls flat. So in this video I’m actually going to be sharing a conversation that I had with YouTube experts, Ricky Ray Butler and Derral Eve’s, all about how to hack the YouTube algorithm and in the video we share 7 proven strategies that are working right now, so that you Can get more views, get more subscribers and get your videos to stand out coming up. So what are some other secrets of going on UTM? So lately there’s a couple that I’m loving, I think one is really paying attention to topic now. This might sound basic, but sometimes common sense isn’t common practice. So when I think about factors that are going to influence like a video ranking and that’s really important for me, I want to rank and search and when I, when I think about raking and search, I also think about suggested I’m fine. If a video is sucked into suggested or searched, that’s great because it’s getting views weeks months and years to come later. So, of course, we know that the title and the thumbnail are the most important and that tags are having less influence now and and but still tags description. Title thumbnail are super important, but I think a big missing piece when people think about really getting that thumbnail right and even getting that title right is the topic itself, and so what I’ve been learning the most from studying YouTube studio beta is like, if I literally Put out the best thumbnail like around the world, we could all just stand like in an art gallery like my gosh, so it could be no better thumbnail and even a title like. I can’t even believe he packed in that much. You know what a headline, what a title there’s keywords in there, but it speaks to humans. It’S like perfect. That thing has just been crafted, but if it’s not the right topic, then people just aren’t even interested it. So I guess what I’ve learned now on think media is, as I hear guys, like Matt Gillen talking about and stuff, where we’re really getting sniper on YouTube channels need to have a one value proposition and that sometimes the algorithm, like you, throw a thing out there, Because I’ll talk about some random stuff, still my channel, so I know camera videos really perform well, but the other day I think I did the DJI remote. It was so obscure that it just did it performed that it was the topic itself like who is really that interested in the DJI remote, but then it kind of you know the views in it perform. Of course, though, was it wasn’t there, and you don’t want to do that too many times in a row like you want to be putting out those topics, so I really think when it comes to topic. Here’S some tips like what’s trending like what is in the zeitgeist, the mentality of your industry. That’S the thing you need to be talking about so like are you talking about topics where, even if you don’t put the best thumbnail out in the best title, but you put out the right the right topic at the right time, it could be a game-changer for You because you’re talking about right now, peak design is doing that new tripod and, of course, when you see like Peter drop it and then my friend at Oliv visuals dropped. You know about this new peak design tripod, it starts kind of going viral. We saw the switch pod or whatever like, and other people can jump on that when the switch pod came out like I was you know, Pat was pumped that I talked about it and I would you know it was super fun to talk about it as well, But I actually realized I probably got more benefit out of the deal than maybe even Pat did why? Because when Peter put it out the suggested videos of being in that conversation, so thinking about topics what’s trending in your industry, what is what? Should you be talking about, but also what do your subscribers want to see, because that’s probably that distribution to your subscribers for established channels is something I’m really trying to craft and figure out thinking? What is it? They’Ll click through on right – and I know just to kind of break down my understanding of how it works right now, YouTube’s giving that distribution just to a few of your subscribers, whether they like it or not, whether they click through on that or not so again. They’Re gon na click through, if they already know me if the thumbnail is mediocre, they’re gon na click through, if it’s the right topic. So what am I making the right content decisions? Really thinking about that and then trying to hit a largest core of my audience? Is possible because I see basically these days it seems like as soon as the video dies, if it doesn’t get liftoff, it just died. Yes, so knowing that it’s that topic, that’s gon na hit and once it gets liftoff, then I’ve seen it even spike higher than that through the algorithm hey if you’re getting value out of this video. So far, can you smash the like button? Alright, let’s jump back into the content, am I making the right content decisions? Really thinking about that and then trying to hit a largest core of my audience is possible because I see basically these days, it seems like as soon as the video dies, if it doesn’t get liftoff, it just died. Yes, so knowing that it’s that topic, that’s gon na hit and once it gets liftoff, then I’ve seen it even spike higher than that through the algorithm. Well, it really depends, like you made mention, you know, what’s gon na, be most appealing to my core audience and a lot of creators think that way and that’s how they’re creating content and I think that works to a degree. It just depends on the type of channel that you’re, actually you know the type of content you’re creating, but the reality is it’s like when you really want to get tactical. It’S like okay, what’s my core audience, but what’s gon na bring in and attract a new audience coming in, because if you just take care of your core audience, Cory, audience will come and go and that’s where I see a lot of channels plateau. I see a lot of channels lose subscribers and they also lose the the view and visibility of what they could have because they’re not taking care of the emerging market and the other people that are watching, and so you have to have different balances. We have to branch out then exactly what was a Matt Pat we had on that was talking about that in depth that he makes like four different types of videos or something one for one for subscriptions, one for views for engagement. What on our channel do we do? We need more of and like what are the videos gon na that are gon na help us get there right, and so we try in our programming calendars to find a proper cadence of this is a subscriber building episode. That’S going to get wider dissemination, get people excited about a covering a trending topic or something that’s very relevant that we then do a very strong call to subscribe at the end. So that’s I mean that’s, that’s where it starts so, like you have your subscriber building episodes. You have your. I like our our monetization episodes where it’s like hey. You know this is a video, that’s just going to monetize, better than other videos in our repertoire, because it has more searchable key phrases. It has something that is type of something. That’S like that’s hot right now and that we know is there are big marketing dollars behind so every once in a while, there’s that and then the ones that are super serving the fans where we’re like hey. We know that this one isn’t going to you know below its, not gon na, be the number one video on trending or whatever, but yeah it’s it’s it’s it’s of a small niche franchise or of a topic that they come to us specifically, for it might not Have wider audience appeal, but for the people who’ve been following us for all these years, they it’s something that they’ll appreciate, they’ll, know and and we’ll show them that hey. We are still, you know, doing the content for you as well, and we were still very much in touch with this community. I think that the key is it’s like yeah. You got to figure out what the core is, but you also need to be able to see. Okay, you got to be a little bit experimental to see. What’S gon na be the next big thing you know and and roll from there, because the YouTube algorithm is always changing. We need to be continuously learning and leveling up. So if you actually want to check out the full interview that I did on the creative disruption, podcast I’ll link that up on the YouTube card and put a link to it in the description below, as well as also the Matt Pat interview. There’S massive value. And I highly recommend subscribing to the creative disruption podcast with Derral Eve’s and Ricky, Ray Butler, incredible, valuable conversations that will help you go further faster in your business and your brand question of the day. What have you noticed when it comes to the YouTube algorithm? For you lately have you been struggling and seeing your views go down or have you been actually seeing consistency or maybe things are going up for you? I’D love to hear your experience in the comments section below and remember that some of the best tips and insights come from you. The think media community so definitely connect with everybody. In the comment section, and I will see you in the next video [ Music ]